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history of development and its Rolex founder Hans Wilsdorf closely linked to his name. 1881 born in Bavaria, a town of his youth on the participation in international affairs. The beginning of the company to make cultured pearls, 19 years, the house Ruishilaxia Defensor (La Chaux-de-Fonds), shows a special factory for export as an agent.

In 1905 he founded his own company called Wilsdorf and Davis ", is primarily responsible for sales of watches from the company, but he also developed a self-made watches.

At 8:00, July 2, 1908, Rolex was officially registered trademark. The first Rolex because of its superior technical quality and immediate attention. A small Rolex watches in 1914, the Hong Kong Observatory to recover (Kew Observatory) Certificate Level A, which is the United Kingdom has never been so well-known Hong Kong Observatory issued the most highest rating ever. Its accuracy has been recognized that this is an event in the world to watch in Europe and the United States suddenly worth double. Since then, the quality of Rolex, which is accurate.

After World War I returned to the Rolex first time in Geneva, under the leadership of the founder of Rolex's continuous innovation, creativity and self-improvement. His research is twofold: Sealed and automatic.

In 1926, only the first waterproof, form the dust has finally come out, and it is the famous "Oyster" (oyster)-style tables. 1929 economic crisis hit the country, but Rolex quemo affected. During this period the invention of a self-winding mechanism to make weapons to one side blockbuster table perpetual "type.

This table has an automatic kind of pendulum Tuo, the watch has never been used before, it is the watch industry has brought a revolution, it is the pioneer of all self-table. In 1945, Rolex has produced a table with a date, and can use 26 languages table shows the date and week.

Andre Heiniger Rolex able to thrive in today's world renowned altar table, which Andre Heiniger (Andre J. Heiniger) inseparable from the inspiration and enthusiasm. Heinig was born in La Chaux-de-Fonds in 1921, Hans Wilsdorf met him, he had the full confidence and sincere respect.

They both love and human contact, the pursuit of perfection. Wilsdorf 1948, Rolex invited to participate in the work of Heinig. In Buenos Aires, he worked for six years, responsible for developing the South American markets. Returning to Geneva in 1955, was promoted to board member since 1964 Rolex to replace Wilsdorf as CEO of Rolex.

He faithfully inherits the founder of Rolex, and constantly improve the quality and technological innovation for the company brought a new life: internationally. The first stage of this decision is at company headquarters moved to the suburbs from downtown a beautiful new building specially. Then, Heinig started his expedition, traveled around the world, opening new markets. He has an incredible predictive power, decided to establish branches in major cities on all continents, who was a pioneer.

Heinig during his term entrepreneurship has created a Rolex Award This award is given once every three years to honor those in the application of science, invention, exploration and research, scientific discovery and protection of the environment in those who have made outstanding contributions.

Patrick Heiniger, Rolex is currently served as CEO Patrick Heiniger in the Rolex "family" has grown to love the tradition of the company, he served as counsel for the company a decade Rolex, has been appointed Commercial Director, Director General and other staff.

Rolex World Headquarters from 60 years to start planning for the expansion project, completed in 1995, which is more than 80 years to create, innovate and symbol of progress is linked to its l.